*ssTricks Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from AssTricksApparel.com (the “Site”).

CONSENT

By using our Site and Services you express your consent to this Privacy Policy. You have the right to withdraw your consent to Us by notifying Us at the contact information below.

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

   - “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

   - “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
   - “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
   
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers or paypal profile information), email address, and phone number.  We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).

Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
- Comply with our legal obligations;
- Screen our orders for potential risk or fraud; and

Specifically, we may use your data for the following purposes: (1) Providing and managing your Account; (2) Providing and managing your access to Our Site; (3) Personalizing and tailoring your experience on Our Site; (4) Supplying Our products and/or services to you (please note that We require your personal data in order to enter into a contract with you); (5) Personalizing and tailoring Our products and/or services for you; (6) Replying to emails received from you; (7) Supplying you with emails that you have opted into (you may unsubscribe or opt-out at any time by sending us an email opting out; (8) Market research; and (9) Analyzing your use of Our Site and gathering feedback to enable Us to continually improve Our Site and your user experience.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above.  For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here:  https://www.shopify.com/legal/privacy.  We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here:  https://www.google.com/intl/en/policies/privacy/.  You can also opt-out of Google Analytics here:  https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIORAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.  By entering into this agreement you consent to receive advertisements and emails from Us. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

   FACEBOOK - https://www.facebook.com/settings/?tab=ads
   GOOGLE - https://www.google.com/settings/ads/anonymous
   BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:  http://optout.aboutads.info/.

DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS

You have the following rights under the GDPR, which this Policy and Our use of personal data have been designed to uphold: (1) the right to be informed about Our collection and use of personal data; (2) the right to the access of the personal data we collect about you and store; (3) the right to rectify any inaccurate or incomplete personal data about you that we store; (4) the right to be forgotten (the right to ask us to delete any personal data about you that we store); (5) the right to restrict out use of your personal data; (6) the right to obtain your personal data from us for use with another service; (6) the right to object to our use of your personal data for particular purposes; and (7) rights with respect to automated decision making and profiling.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.  Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

If you have any cause for complaint about Our use of your personal data, please contact Us using the details provided and We will do Our best to solve the problem for you. If We are unable to help, you also have the right to lodge a complaint with the supervisory authority in your country. For further information about your rights, please contact the supervisory authority within your country.

DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information. We do not keep your personal data for any longer than is necessary in light of the reasons for which we collected it and to continuously send you offers and information concerning our products and services.

MINORS
The Site is not intended for individuals under the age of 18. If you are under the age of 18 please do not use our Site or Services. Furthermore, you may only order Products from us if you are at least 18 years old. If you are under the age of 18 and order our Products we will cancel any such transaction and provide a full refund.

CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@asstricksapparel.com or by mail using the details provided below:

646 10th Ave #2B, New York, NY 10036

Updated June 5, 2020